


PL Management approached us to create a digital press pack for their band, The Complete Stone Roses and we had a revolutionary idea.
Seeing as most press packs are in the PDF standard we thought we would try a new and fresh idea, while there is nothing wrong with PDF's as a whole they do lack a lot of interactivity which you take for granted in normal webpages such as copying and pasting.
So we set ahead creating a new standard for press packs, standalone html pages, which is what we created, the result was one html page that contained all the information, this allows the press pack to behave like a normal website, therefore the user still has all the functionality (such as watching videos, interacting with links etc) and it is still ultra-portable.